Overview
Senior Content Executive
Wood Lane, London, W12
Company Description
Spark Foundry make up part of a thriving global media network and are part of the Publicis Groupe, one of the world’s leading communications groups. We are globally connected with over 8,000 employees in 110 offices across 70 countries.
Who We Are in the UK?
Spark Foundry, the Acceleration Agency.
We help brands to identify, learn and respond to opportunities faster than the competition.
Every client has an area of their business they need to accelerate, from short-term goals to long-term transformation.
We’ve proven our approach during the most difficult year on record. Now we’re using it to provide a launchpad for their future.
Come be an accelerator with us.
How we accelerate
- Planning: an approach that works in practice rather than theory, arming planners with the ability to create cutting edge campaigns
- Intelligence: a suite of tools that give definitive answers to big questions, and uncovers actionable insights about real people
- Trading: a model built on flexibility and trusted relationships, underpinned with bold guarantees
- Relationships: a culture of asking challenging questions to better understand the brief – we are not a ‘yes’ agency
- People: a strong history of recruiting talent from diverse backgrounds and accelerating their careers
Our Commitment
We are diverse though our experience, people and the clients we look after – and we celebrate that diversity. Our people hold us accountable to our beliefs and via regular surveys and our grass roots D&I team, The Collective, and internal next generation board, Firestarters, we hold regular events and work continually towards generating ideas, initiatives and educating our people to ensure we are a diverse and inclusive agency.
As part of our dedication to create an inclusive and diverse workforce, Spark Foundry is committed to equal access to opportunity for people without regard to race, age, sex, disability, neurodiversity, sexual orientation, gender identity or religion.
Job Description
Our award-winning Performance Experience team within Spark Foundry is looking for a talented Copywriter to join our fast-growing Content Experience team. The role is perfect for a creative and data-driven person, passionate for crafting engaging content and preferably with writing and video experience.
Reporting into the Content Manager, you will be ideating and writing website and some social content for a range of clients that will resonate with their audience. You will take responsibility for delivering high quality work to agreed deadlines, and ensuring you are proactive in developing your search insight and research skills.
- Writing editorial and product content for a range of client to deliver a great content experience
- Delivering consistently high-quality outputs i.e. blog posts, product pages, meta data, onsite optimisations, presentations, editorial content ideas, video and other content asset ideas, digital PR and outreach content etc.
- Developing an understanding of the role the content plays in forming strong foundations to ensure wider marketing activity can meet business objectives and digital KPIs
- Developing the ability to use industry reporting, analysis and insight tools, such as Google Analytics, Google Search Console, Keyword Planner, SemRush, Ahrefs, Searchmetrics, etc
- Analysing performance data to produce content reports and find the areas in need of improvement
- Gaining a wider knowledge of Performance Experience across SEO, content and UX including the ability to execute various aspects of onsite and offsite SEO, with close support from the SEO and content managers
- Supporting managers and directors on ad hoc client’s requests
Qualifications
- Up-to-date knowledge of best practices for copywriting and video content creation
- Proven examples of writing/creating compelling content for digital platforms
- Good understanding of measuring content performance
- Can-do attitude with the ability to action constructive feedback from clients
- Good attention to detail with excellent proofing and QAing skills
- Creative approach to work and strong prioritisation skills
- A proficiency of Excel & PowerPoint and social video would be a bonus
- An understanding of content for SEO, including monitoring trend data
Additional Information
Spark Foundry has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
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