Overview
Paid Social Account Manager
Wood Lane, London, W12
Company Description
With a history that dates back over 80 years,Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our ‘Power of One’ business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa.
We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!
Job Description
This role is leading an important and continually growing retail client, ASICS.
The role of the Biddable Account Manager requires a highly motivated & technical person to lead planning and buying in paid search and paid social. This role sits within the UK Biddable team, managing activations across Europe. The manager will work with 3 executives and report into an associate director, delivering best in class campaign strategy, overseeing execution and delivering brilliant client service.
You will work closely with partners including Google (with YouTube), Facebook/Instagram, Reddit, Snap, Pinterest and TikTok. Biddable experience is preferred, but candidates with a background in either Paid Search or Paid Social will be considered.
You will ensure the biddable media strategy is executed, implementation and optimization goals are achieved and client’s targets are met as efficiently as possible.
Key Responsibilities
- Be responsible for campaigns’ overall activation and performance on social channels and Google ads incl. YouTube
- Serve as day-to-day contact for clients and the lead for the internal planning teams
- Establish practices to ensure both consistency in team-work, along with flexibility to flourish under new ideas
- Implement a test and learning plan
- Proactively find new and innovative ways to drive forward the strategy for each client
Qualifications
Who we are looking for:
We are looking for a new or experienced Manager, to lead the strategic and tactical execution of the biddable campaigns. The dynamic and fast-paced nature of Paid Social demands a mix of creative and analytical skills in order to drive results. We are looking for candidates with ideally 3 years’ experience in paid search and/or paid social.
The ideal candidate will enjoy working with data and have very strong attention to detail. They will be a team player who is keen to learn and is results-driven. They will be ready to take responsibility for the effective implementation of activity within their accounts and be eager to share their knowledge with the wider team and be an effective mentor and role model to their team.
Pre-requisites for the role:
- Paid Social and/or Paid Search related experience
- Strong analytical and problem solving skills
- Team training and leadership skills
- Ability to effectively communicate with clients, particularly explaining technical concepts to those in non-technical roles
- Ability to manage and prioritize multiple projects and tasks simultaneously, across multiple internal stakeholders
- Some experience in using tools as Marin, Omniture, Smartly, AdWords, Sprinklr (all optional)
Additional Information
Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
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