Strategist (Commerce)
Chancery Lane, London,

Company Description

At Publicis•Poke we are passionate about Sharp Commercial Creativity – the power of creativity to solve today’s commercial challenges across an evolving consumer journey. We are an agency born in the digital age, combining Communication, Brand Experience and Commerce specialisms.

Some of our clients include BT/EE, L’Oréal, Essity, Heineken, Renault/Dacia, and many more.

Our values are designed to guide the way we behave. We have three:

Empathy: listen with intent, look out for each other, bust your biases. 
Invention: Find inspiration in strange places. Never stop experimenting. Make new things and make them useful. 
Action: make it collaborative, make it happen, make it mean something. 

Our Commitment
Diversity and inclusion is a core part of who we are at Publicis Poke. We’re committed to building an inclusive culture that encourages, celebrates and supports our wonderfully diverse employee group – whatever their age, gender identity, race, sexual orientation, physical or mental ability or ethnicity. Diversity and inclusion doesn’t just fuel our creativity and innovation, it brings us closer to our people and audiences. We will continue to strive to create a culture and environment where everyone feels empowered and more importantly comfortable enough to bring their full, authentic selves to work. 

Job Description

As a Commerce Strategist at Publicis Poke, you will play a pivotal role in driving the development and execution of innovative Commerce strategies for key accounts. This hands-on position requires proactive thinking, strategic foresight, and exceptional collaboration skills to elevate our clients' brands across online and offline channels. If you thrive in a dynamic environment, enjoy tackling challenging briefs, and possess a passion for retail, digital, and marketing communications, we want to hear from you.

Key Responsibilities:

  • Lead the creation and shaping of Commerce strategies for key accounts, demonstrating a hands-on approach and proactive mindset.
  • Serve as a trusted advisor and go-to resource within the business, offering expert insights and recommendations to drive client success.
  • Actively contribute to identifying growth opportunities for the agency, leveraging your expertise in retail, digital, and marketing communications.
  • Collaborate closely with various departments, particularly creative, to ensure alignment and excellence in execution.
  • Navigate challenging briefs with finesse, consistently elevating work standards and delivering exceptional results.
  • Stay abreast of industry trends, consumer behavior shifts, and emerging technologies to inform strategic recommendations and stay ahead of the curve.
  • Develop strong client relationships through effective communication, strategic guidance, and value-driven solutions.


  • Proven track record of developing effective commerce strategies and creative campaigns that drive measurable results and positively impact key metrics.
  • Strong understanding of the evolving landscape of commerce and ability to provide insightful perspectives on future trends and developments.
  • Exceptional skills in defining and articulating shopper mindsets, identifying barriers and needs across the consumer journey, and crafting messaging to address them.
  • Proficient in applying behavior change principles to strategic and creative thinking, leading to impactful campaigns that drive consumer actions.
  • Extensive experience in creating comprehensive customer and shopper journeys, encompassing both physical and digital touchpoints, and executing campaigns across various channels.
  • Expertise in developing campaigns that seamlessly integrate physical, digital, and ecommerce elements, contributing to a cohesive and effective brand experience.

Ready to be a crucial part of our team and contribute to creating outstanding work? Apply now and join us in crafting something extraordinary! ? #CreativeCollaborator #JoinOurTeam #PublicisPokeCareers

Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.


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